I started my blog in August of 2015. While still having a lot of learning and growing to do, but I am doing something right according to the RISE #travel1K boards. These boards measure travel bloggers social media influence mainly looking at Twitter and Klout Scores. I have been steadily rising through them since I joined five months ago and with the new algorithm change, I jumped to #14.
On the Twitter Followers Club Board I am ranked #12. This board is not travel specific, but uses your number of followers and your interactions with them. To help you get high on these boards as well, here is my twitter strategy.
Get Twitter Followers
I have to be honest here. I don’t spend a lot of time surfing Twitter. Unless they are inappropriate, I follow people who follow me. If I am added to a relevant list, I follow those people. If I find a blog I like, I follow it on twitter. I have followed the people on the RISE list. You can follow 200 people a day. Follow people! Then get Crowdfire and unfollow accounts that haven’t followed you back within a week. I don’t have a paid version of Crowdfire, but may in the future. The paid version lets you white list accounts, so you don’t unfollow corporate accounts. I never unfollow followers unless they tweet porn, not my thing. This strategy has brought a steady growth of 1,000 followers a month.
I don’t tweet randomly. I post one article per week on my blog. From this article, Publicize on Word Press immediately sends a tweet. I use Yoast SEO to add some hashtags to it and an appropriate sized picture as suggested by Yoast. I then send one tweet a day for a week with a link to that article, always containing a picture. I also have a weekly Thursday Travel Quote, which I tweet hourly on Thursdays, also always with a graphic. I have share buttons after all my posts, to encourage sharing, which is through the plug-in Publicize. I schedule all my tweets through the unpaid version of Hootsuite.
Revive Old Posts
This is the only Twitter strategy that I pay money for. It saves me a ton of time and keeps all my old posts in circulation. I run the paid version of Revive Old Post on my site, which sends 24 post links a day, which pictures. Here is an affiliate link for you to check it out.
On a side note, the other social media help I pay for is Tailwind for my Pinterest sharing. Pinterest is the biggest referrer of traffic to my blog. You can try a free month of it here.
Retweet Your Friends and Followers
I am an active member on Triberr, a website that has you join tribes and tweet each other’s post links. You can also find great articles to read there. It is fabulous. Come join me there. I run a tribe, Blogging Strong, and I would be happy to take new members. If I visit a post I like while on the internet, I will be sure to share the post with their share buttons.
Interact with your Followers
Most every morning and evening I spend about 10 minutes on twitter. I like every tweet that I am mentioned in. I retweet them if possible. I follow anyone who liked or retweeted my tweets. I respond to any tweets directed to me. I keep track of who mentioned me on Twitter using Hootsuite.
I often use hashtags related to travel, like #travels #travel #travelblogger, especially with my quotes. RISE lists that as a criteria they use in their algorithm. I know this gets my tweets in front of travel interested readers. I also add relevant hashtags and tag companies I write about.
According to www.klout.com, Klout is a score of your “influence- the ability to drive action. When you share something on social media or in real life and people respond, that’s influence. The more influential you are, the higher your Klout Score. The Klout Score isn’t the average of your influence across all your networks, it’s the accumulation.” All the purposeful work I do to improve my Klout score is through the Facebook group Travel Perfection. Aside from that, the group is one of my favorites as I learn so much from it, so it is a great group to join.
I hope this information helps you improve or form a twitter strategy that works for you. Let me know if you have any questions or more suggestions of what works for you. As always, I would always appreciate you sharing this article if it helped you.